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Policies

Privacy Policy

What we collect when you order or subscribe, why we hold it, and how to ask us to delete it — including your California privacy rights.

This page explains what happens to your information when you order from Gemwag, subscribe to the newsletter, or simply browse. It is written in plain language on purpose; a privacy policy you cannot read is not much of a policy.

What we collect

  • Order details: name, email address, shipping address and what you bought.
  • Account details, if you create an account: your email and order history.
  • Messages you send us, by email or through the site.
  • Your email address, if you subscribe to the newsletter.

Payment card details are entered with our payment processor and are not stored on this site. We never see your full card number.

Why we hold it

  • To take payment and ship your order.
  • To answer questions and handle returns.
  • To meet tax and accounting obligations.
  • To send the newsletter, if and only if you asked for it.

Cookies

The shop needs a small number of cookies to work: the cart, your session and checkout. If we add analytics or advertising cookies later, this page will list them and give you a way to decline before they load.

Your California privacy rights

If you live in California, the CCPA and CPRA give you the right to know what personal information we hold, to request a copy, to ask us to correct it, to ask us to delete it, and to opt out of the sale or sharing of personal information. We do not sell personal information, and we do not share it for cross-context behavioural advertising.

Do Not Sell or Share My Personal Information

There is nothing to opt out of, because we do not sell or share personal information in the sense those terms are defined. If you want confirmation in writing for your own records, email [email protected] with the subject “Privacy request” and we will reply.

Email and the newsletter

Every newsletter email carries a one-click unsubscribe link, and unsubscribing does not affect order confirmation emails, which are transactional. We do not add customers to the newsletter without an explicit opt-in.

How long we keep it

Order records are kept for as long as tax and accounting rules require; support conversations are kept for as long as they are useful. The exact periods are being confirmed.

To confirm before launch

  • Retention periods per data category
  • Named data controller / business entity and postal address
  • Whether any analytics or advertising cookies are enabled at launch
  • Processor list (payment, shipping, email platform)

Contact

Questions about this policy, or a request about your data: [email protected].

Still unsure?

Ask us before you order

A real person reads every message. Tell us your pet’s neck measurement and what you are shopping for, and we will tell you which size and stone we would pick.